Topics

  • Marketing To The Baby Boom And Silver Markets
  • Websites, Images Collateral Material & Staff Training
  • Successful Aging and Relevancy in an Ageist World
  • Managing The Intergenerational Work Force
  • Tangential Marking--Marketing to the Adult Children of Older Parents
  • Heads in Beds-What Senior Housing Can Do for the Hospitality Industry
  • A Business Development Opportunity-The New Look of Old Age
  • 60 is the New 60-How to Attract the Elusive Boomer Market
  • Rider & Elephant-How to Create Organic Change in Your Senior Care Facility
  • Why Can't I Read the Shampoo Label-How the Hospitality Industry is Dismissing the Affluent Traveler


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The 7 Challenges of Longevity

 

 

This presentation covers the 7-mega trends caused by worldwide ageing: housing, work, health, money, relevance, family and ethics. It is a fascinating keynote filled with eye-opening data from the discovery of the Methuselah gene, which will eventually be up for sale, but by whom?

 

To the need for intergenerational housing instead of bunker communities to warehouse the disposable aging, to the development of road systems that will allow us to drive past 80.

 

The audience is riveted with the futurism of longevity, and business people are left popping with ideas on how to make their business longevity friendly.